🇵🇭 Guide for the Philippines

How to Open a Barbershop in the Philippines: Complete Guide 2026

Everything you need to know to open your barbershop in the Philippines: legal requirements, permits, initial investment, strategic location, and steps for success.

Opening a barbershop in the Philippines can be an excellent business opportunity. The men's grooming market is growing steadily, and more Filipinos are looking for quality services and a professional experience in modern barbershops.

In this complete guide, we explain step by step everything you need to know to open your barbershop in the Philippines: from legal requirements and necessary permits (DTI, BIR, Barangay, Mayor's permit), to initial investment in PHP, strategic location, equipment, and management tools that will help you succeed from day one.

8 Steps to Open Your Barbershop in the Philippines

1

Before opening your barbershop in the Philippines, it's essential to conduct market research and create a solid business plan. Identify your target audience, analyze the competition in your area, and define your unique value proposition. Many barbershops we see struggle with unclear positioning—knowing your market makes a real difference.

2

In the Philippines, you need to comply with several legal requirements: DTI business name registration, BIR tax registration, Barangay clearance, Mayor's permit (business permit from the LGU), and if you hire staff—SSS, PhilHealth, and Pag-IBIG registration. One common issue in the Philippines is starting operations before all permits are in place; avoid this to prevent fines.

3

The initial investment to open a barbershop in the Philippines can range from ₱150,000 to ₱800,000 PHP depending on size, location, and quality of equipment. Includes: rent deposit, professional equipment, furniture, decoration, initial inventory, and working capital. In our experience working with barbershops, those who budget for 3–6 months of runway see better results.

4

Location is key to success. Look for areas with high foot traffic, near offices, universities, or residential areas. Consider nearby competition and visibility. Prime spots in Manila, Cebu, or Davao cost more but attract more walk-in clients.

5

Invest in quality equipment: professional barber chairs, mirrors, adequate lighting, cutting tools, hair and beard products, and a management system like BarberíaClub to manage appointments and clients.

6

Hire experienced barbers with good skills and attitude. Define schedules, commissions, and clear policies. Register employees with SSS, PhilHealth, and Pag-IBIG. A good team is essential to create a memorable experience that makes clients come back.

7

Implement management software like BarberíaClub to organize appointments, manage clients, send automatic reminders, and accept online bookings. This will save you time and improve the customer experience from day one.

8

Create a presence on social media (Facebook and Instagram are huge in the Philippines), offer opening promotions, and get listed on Google Maps. Word of mouth is powerful, so offer exceptional service and ask happy clients to leave reviews.

Research and Business Plan

Before opening your barbershop in the Philippines, it's essential to conduct thorough market research and create a solid business plan. Many barbershops we see struggle with unclear pricing and target market—this step helps you avoid that.

Key elements to research:

  • Competition analysis: Identify how many barbershops are in your area, what services they offer, their prices (typically ₱150–₱500 PHP for a haircut in Manila), and what differentiates them. Use Google Maps and Facebook to analyze local competition.
  • Target audience: Define your ideal client: age, budget, and preferences. In the Philippines, barbershops often serve students, professionals, and families—tailor your offer to your location.
  • Average market prices: Research what other barbershops charge. Prices vary by city: Manila and Cebu tend to be higher; provincial areas may be lower. Typical range: ₱150–₱400 for a basic cut, ₱300–₱600 for cut + beard.
  • Service demand: Evaluate if there's sufficient demand. Consider population density, nearby schools or offices, and foot traffic in areas like Makati, BGC, Quezon City, Cebu City, or Davao.
  • Peak hours: Identify when clients are most available. One common issue in the Philippines is not matching operating hours to when people actually come—observe local patterns.

💡 Tip: In our experience working with barbershops in the Philippines, those who start with a simple one-page business plan (target market, services, prices, monthly goals) perform better than those who skip planning entirely.

Estimated Initial Investment

The initial investment to open a barbershop in the Philippines can vary significantly. Here's an approximate breakdown in Philippine Pesos (PHP):

Rent (2–3 months deposit + first month)₱20,000 – ₱150,000 PHP
Professional equipment (chairs, mirrors, tools)₱50,000 – ₱250,000 PHP
Furniture and decoration₱20,000 – ₱80,000 PHP
Initial inventory (products, supplies)₱10,000 – ₱30,000 PHP
Permits and legal procedures₱5,000 – ₱20,000 PHP
Renovations (if applicable)₱20,000 – ₱150,000 PHP
Initial marketing₱3,000 – ₱15,000 PHP
Working capital (3–6 months)₱30,000 – ₱120,000 PHP
Total estimated:₱150,000 – ₱800,000 PHP

Note: A small barbershop with basic equipment can start around ₱150,000–₱300,000 PHP. A larger or more premium setup in Manila or Cebu may require ₱500,000–₱800,000 PHP or more. In our experience working with barbershops, keeping 3–6 months of operating expenses as working capital reduces stress in the first year.

Strategic Location

Location is one of the most important factors for success. Look for areas with good foot traffic, visibility, and access. In the Philippines, being near schools, offices, or transport terminals often helps.

Key cities and areas:

Metro Manila

Makati, BGC, Quezon City, Manila—high rent but high traffic. Good for premium or mid-range barbershops.

Cebu City

Growing market; IT Park, Ayala, and downtown areas attract professionals and students.

Davao City

Stable market with lower costs than Manila; good for first-time owners.

Other cities

Iloilo, Bacolod, Cagayan de Oro, and provincial capitals offer lower rent and loyal local clientele.

Equipment and Furniture

Quality equipment is essential for providing excellent service. Invest in professional chairs, mirrors, clippers, scissors, and good lighting. Add a management system like BarberíaClub to manage appointments and clients from day one.

Note: For a small barbershop with 2–3 chairs, equipment can cost roughly ₱50,000–₱250,000 PHP depending on quality and brand.

Staff Hiring

Hire barbers with good skills and a professional attitude. Define clear schedules, commission or salary, and policies. Register employees with SSS, PhilHealth, and Pag-IBIG. A good team creates a memorable experience and brings clients back.

Management System and Technology

A good management system helps you organize appointments, manage clients, and send reminders. Many barbershops we see struggle with no-shows and double bookings—software like BarberíaClub solves this and offers online booking that Filipino clients increasingly expect.

💡 Our recommendation: Use BarberíaClub to manage your barbershop. It has a free version and a paid plan with a free trial, and is designed for barbershops.

Marketing and Promotion

Effective marketing is crucial to attract clients. In the Philippines, Facebook and Instagram are widely used—post your work, location, and prices. Get your barbershop on Google Maps and encourage reviews. Offer opening promotions and rely on word of mouth by delivering excellent service.

  • Google Business Profile: Register and keep your address, hours, and photos updated
  • Facebook Page: Post regularly; consider Facebook Ads for your area
  • Instagram: Share before/after photos and short reels
  • Encourage happy clients to leave reviews and refer friends

Tips and Best Practices for Success

Start small and grow

You don't need 5 chairs from day one. Start with 1–2 chairs and expand as your client base grows.

Focus on service quality

Excellent service is your best marketing. Take time with each client, listen to what they want, and exceed their expectations.

Build relationships

Get to know your clients. Remember their preferences and create a welcoming atmosphere so they keep coming back.

Frequently Asked Questions

Do I need a license to open a barbershop in the Philippines?

You need DTI (or SEC) registration, BIR registration, Barangay clearance, and a Mayor's permit (business permit) from your LGU. If you hire employees, you must register with SSS, PhilHealth, and Pag-IBIG. Some LGUs also require a sanitary or health permit.

How much does it cost to open a barbershop in the Philippines?

The initial investment can range from ₱150,000 to ₱800,000 PHP depending on size, location, and equipment. A small barbershop can start around ₱150,000–₱300,000 PHP; a larger or premium setup in Manila or Cebu may require ₱500,000–₱800,000 PHP or more.

What is the first step to open a barbershop in the Philippines?

Register your business name with DTI (for sole proprietorship) or form a company with SEC. Then proceed to BIR, Barangay clearance, and Mayor's permit. Doing market research and a simple business plan first will help you choose location and pricing.

Ready to Open Your Barbershop?

Start managing your barbershop professionally from day one with BarberíaClub